Strategy Theme Your product needs great marketing – Sell your message consistently across multiple channels to create demand and give credibility to your brand and value proposition.” When people hear the term “sell”, it’s not uncommon that there is a negative context of someone telling others how great they are. This is not the approach I am recommending. The sole purpose of “sell” is to give credibility to your value proposition and ensure others have awareness of what you have to offer. Taking an authentic approach will ensure you are comfortable with how you do this.
CSF Strategy 5: Sell the Value
CSF Strategy 5: Sell the Value
CSF Strategy 5: Sell the Value
Strategy Theme Your product needs great marketing – Sell your message consistently across multiple channels to create demand and give credibility to your brand and value proposition.” When people hear the term “sell”, it’s not uncommon that there is a negative context of someone telling others how great they are. This is not the approach I am recommending. The sole purpose of “sell” is to give credibility to your value proposition and ensure others have awareness of what you have to offer. Taking an authentic approach will ensure you are comfortable with how you do this.